How will your company’s performance and value be evaluated? What makes something proprietary? What is flawed about the valuation process? Are you prepared to be bought? What makes or breaks a deal? Who should represent you?

Whether you’re considering an expansion or trying to position your company to be bought, there is an infinite number of variables involved in any type of merger or acquisition. While every deal is unique, having the foresight of what will likely come up in negotiations gives you an edge. In an industry that is rife with acquisitions, you never know when your time at the table will come.

A breakout educational session during the IWLA Convention & Expo, March 13-15, in Orlando is a must-see. Hear expert panelists share their personal experiences—from deals gone wrong, to mistakes made, to how to navigate through family conversations (or lack thereof).

The 2016 panel lineup is stellar.

Scott McWilliams serves as chief customer officer at OHL. Based in Brentwood, Tenn., OHL is $1.5 billion provider of integrated global supply chain management solutions including transportation, warehousing, customs brokerage, freight forwarding and import and export consulting services. In November of 2015, OHL was acquired by GEODIS, the French-based No. 4 European logistics provider. OHL operates more than 120 U.S. value-added distribution centers. McWilliams brings a 25-year history of experience in buying and selling both in the United States and internationally.

Mark Cabrera is senior vice president and CFO of Saddle Creek Logistics Services, a third-party logistics provider headquartered in Lakeland, Fla. Saddle Creek operates 17 million square feet of space, providing warehouse, transportation, fulfillment, and packaging services to a host of Fortune 500 customers. Cabrera, who is responsible for all finance and human resource functions, also serves as chief strategy officer for the company. He led the company’s acquisitions of ServiceCraft Logistics in 2009 and Prolog Logistics in 2010, expanding Saddle Creek’s geographic footprint and adding e-commerce fulfillment to its service portfolio.

Ira Starr co-founded Long Point Capital in 1998 after serving as a general partner of MLGA, an M&A advisory firm and private equity firm. He has served as a general partner of funds with private equity investments of more than $500 million and has advised on transactions with total values of more than $5 billion. Ira is a recognized expert and frequent speaker on the use of private equity in ESOP transactions, and on private equity investing in the building/home products and engineering industries.

Moderator: Rob Levin founded Republic Partners 15 years ago. Republic Partners provides strategic and investment banking advice primarily to clients in the logistics industry, with a focus on mergers and acquisitions. Over the years, Levin has been involved in transactions in a variety of segments of the industry including value-added warehousing, freight forwarding, freight brokerage, and transportation management. He was involved in the acquisition by BNSF Logistics of Progressive Rail Specialized Logistics, the acquisition of a Pennsylvania based trucking company by Pitt Ohio, the sale of GENCO to Fed Ex, and the acquisition of Aspen Logistics by Integrated Distribution Services who named Republic its Vendor of the Year.

Don’t miss this candid view from inside some of the largest deals in the warehouse logistics industry. The “What’s It Worth? Business Valuation Session” is 1:30–3 p.m., March 14. Register for the 2016 IWLA Convention & Expo and be in Orlando, March 13-15, 2016.